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---
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Smartup Zero: The First Smartup - Building ONLIFE
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< h1 id = "hypothesis" > < span class = "twemoji" > < svg xmlns = "http://www.w3.org/2000/svg" viewBox = "0 0 24 24" > < path d = "M6 22a3 3 0 0 1-3-3c0-.6.18-1.16.5-1.63L9 7.81V6a1 1 0 0 1-1-1V4a2 2 0 0 1 2-2h4a2 2 0 0 1 2 2v1a1 1 0 0 1-1 1v1.81l5.5 9.56c.32.47.5 1.03.5 1.63a3 3 0 0 1-3 3zm-1-3a1 1 0 0 0 1 1h12a1 1 0 0 0 1-1c0-.21-.07-.41-.18-.57l-2.29-3.96L14 17l-5.07-5.07-3.75 6.5c-.11.16-.18.36-.18.57m8-9a1 1 0 0 0-1 1 1 1 0 0 0 1 1 1 1 0 0 0 1-1 1 1 0 0 0-1-1" / > < / svg > < / span > Hypothesis< a class = "headerlink" href = "#hypothesis" title = "Permanent link" > ¶ < / a > < / h1 >
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< p class = "admonition-title" > What is this?< / p >
< p > This section sets out our core scientific and practical hypothesis for Smartup Zero. Instead of patching old systems, we propose re-engineering the way technology is built, owned, and governed—creating a new “species” of organization that can address the failures confirmed by both the latest SDG report and sociotechnical theory.< / p >
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< hr / >
< h2 id = "core-hypothesis" > < span class = "twemoji" > < svg xmlns = "http://www.w3.org/2000/svg" viewBox = "0 0 24 24" > < path d = "M12 11a1 1 0 0 1 1 1 1 1 0 0 1-1 1 1 1 0 0 1-1-1 1 1 0 0 1 1-1M4.22 4.22C5.65 2.79 8.75 3.43 12 5.56c3.25-2.13 6.35-2.77 7.78-1.34s.79 4.53-1.34 7.78c2.13 3.25 2.77 6.35 1.34 7.78s-4.53.79-7.78-1.34c-3.25 2.13-6.35 2.77-7.78 1.34S3.43 15.25 5.56 12C3.43 8.75 2.79 5.65 4.22 4.22m11.32 4.24c.61.62 1.17 1.25 1.69 1.88 1.38-2.13 1.88-3.96 1.13-4.7-.74-.75-2.57-.25-4.7 1.13.63.52 1.26 1.08 1.88 1.69m-7.08 7.08c-.61-.62-1.17-1.25-1.69-1.88-1.38 2.13-1.88 3.96-1.13 4.7.74.75 2.57.25 4.7-1.13-.63-.52-1.26-1.08-1.88-1.69m-2.82-9.9c-.75.74-.25 2.57 1.13 4.7.52-.63 1.08-1.26 1.69-1.88.62-.61 1.25-1.17 1.88-1.69-2.13-1.38-3.96-1.88-4.7-1.13m4.24 8.48c.7.7 1.42 1.34 2.12 1.91.7-.57 1.42-1.21 2.12-1.91s1.34-1.42 1.91-2.12c-.57-.7-1.21-1.42-1.91-2.12S12.7 8.54 12 7.97c-.7.57-1.42 1.21-2.12 1.91S8.54 11.3 7.97 12c.57.7 1.21 1.42 1.91 2.12m8.48 4.24c.75-.74.25-2.57-1.13-4.7-.52.63-1.08 1.26-1.69 1.88-.62.61-1.25 1.17-1.88 1.69 2.13 1.38 3.96 1.88 4.7 1.13" / > < / svg > < / span > Core Hypothesis< a class = "headerlink" href = "#core-hypothesis" title = "Permanent link" > ¶ < / a > < / h2 >
< p > Our world is missing its SDG targets not for lack of effort, ideas, or technical skill—but because the systems we use to build, fund, and govern technology are fundamentally misaligned with collective needs.< / p >
< p > Startups, NGOs, and even open source teams generally follow a logic that prioritizes shareholders, siloed expertise, or short-term results. These familiar models cannot fix our biggest problems at their roots. < / p >
< p > We need a new kind of digital institution—a true sociotechnical “organism,” designed from the ground up so that collective action is easy, meaningful, and sustainable.< / p >
< hr / >
< h2 id = "1-adjustment-to-the-social-subsystem" > < span class = "twemoji" > < svg xmlns = "http://www.w3.org/2000/svg" viewBox = "0 0 24 24" > < path d = "M12 5.5A3.5 3.5 0 0 1 15.5 9a3.5 3.5 0 0 1-3.5 3.5A3.5 3.5 0 0 1 8.5 9 3.5 3.5 0 0 1 12 5.5M5 8c.56 0 1.08.15 1.53.42-.15 1.43.27 2.85 1.13 3.96C7.16 13.34 6.16 14 5 14a3 3 0 0 1-3-3 3 3 0 0 1 3-3m14 0a3 3 0 0 1 3 3 3 3 0 0 1-3 3c-1.16 0-2.16-.66-2.66-1.62a5.54 5.54 0 0 0 1.13-3.96c.45-.27.97-.42 1.53-.42M5.5 18.25c0-2.07 2.91-3.75 6.5-3.75s6.5 1.68 6.5 3.75V20h-13zM0 20v-1.5c0-1.39 1.89-2.56 4.45-2.9-.59.68-.95 1.62-.95 2.65V20zm24 0h-3.5v-1.75c0-1.03-.36-1.97-.95-2.65 2.56.34 4.45 1.51 4.45 2.9z" / > < / svg > < / span > 1. Adjustment to the Social Subsystem< a class = "headerlink" href = "#1-adjustment-to-the-social-subsystem" title = "Permanent link" > ¶ < / a > < / h2 >
< p > Today, ownership and power over technology live with founders and shareholders—not the people who use and build it. Most people are locked out of real decision-making, or can only “help” on the side.< / p >
< p > < strong > Our hypothesis:< / strong > < br / >
If we move from shareholder-owned technology to people-owned technology, then joining, contributing, earning, and governing become accessible to all. Participating in positive change becomes a “day job,” not an afterthought.< / p >
< div class = "admonition tip" >
< p class = "admonition-title" > In Practice< / p >
< p > In a Smartup, all contributors—no matter their background—can own, shape, and steer the direction of projects together.< / p >
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< hr / >
< h2 id = "2-adjustment-to-the-technical-subsystem" > < span class = "twemoji" > < svg xmlns = "http://www.w3.org/2000/svg" viewBox = "0 0 24 24" > < path d = "M4 1h16a1 1 0 0 1 1 1v4a1 1 0 0 1-1 1H4a1 1 0 0 1-1-1V2a1 1 0 0 1 1-1m0 8h16a1 1 0 0 1 1 1v4a1 1 0 0 1-1 1H4a1 1 0 0 1-1-1v-4a1 1 0 0 1 1-1m0 8h16a1 1 0 0 1 1 1v4a1 1 0 0 1-1 1H4a1 1 0 0 1-1-1v-4a1 1 0 0 1 1-1M9 5h1V3H9zm0 8h1v-2H9zm0 8h1v-2H9zM5 3v2h2V3zm0 8v2h2v-2zm0 8v2h2v-2z" / > < / svg > < / span > 2. Adjustment to the Technical Subsystem< a class = "headerlink" href = "#2-adjustment-to-the-technical-subsystem" title = "Permanent link" > ¶ < / a > < / h2 >
< p > The mainstream model of digital design treats people as isolated “users.” Our tools are engineered for personal consumption or individual productivity—not for communities trying to solve big problems together.< / p >
< p > < strong > Our hypothesis:< / strong > < br / >
If we explicitly design technology for citizen groups—drawing on the lessons of Douglas Engelbart and others—then our collective intelligence and ability to take coordinated action will accelerate.< br / >
“Smartup tech is built for groups to collaborate, deliberate, and act as one.”< / p >
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< p class = "admonition-title" > Inspiration< / p >
< p > < em > “The real breakthrough comes when technology supports groups solving problems together.”< / em > < br / >
— Douglas Engelbart (paraphrased)< / p >
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< hr / >
< h2 id = "3-adjustment-to-the-external-subsystem" > < span class = "twemoji" > < svg xmlns = "http://www.w3.org/2000/svg" viewBox = "0 0 24 24" > < path d = "M20.8 22.7 19.1 21H2v-2h15.1l-4.6-4.6V17h-2v-4.6L6.1 8H2V6l1.4-.7L1.1 3l1.3-1.3 19.7 19.7zM4.5 10v7h2v-7zm7-6.7L16.7 6H9.2l2 2H21V6l-9.5-5-4.8 2.5L8.2 5zm7 12V10h-2v3.3z" / > < / svg > < / span > 3. Adjustment to the External Subsystem< a class = "headerlink" href = "#3-adjustment-to-the-external-subsystem" title = "Permanent link" > ¶ < / a > < / h2 >
< p > Traditional organizations—corporations, governments, even many NGOs—depend on closed funding streams, proprietary platforms, and top-down decision-making. These systems are vulnerable to external shocks and often shaped by priorities at odds with public value.< / p >
< p > < strong > Our hypothesis:< / strong > < br / >
If we shift to decentralized, open funding (via crowdfunding, community partnerships, and open-source collaboration), then technology projects can remain truly accountable and resilient—serving society, not distant investors or powerbrokers.< / p >
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< p class = "admonition-title" > Mechanism< / p >
< p > Smartup Zero is structured so that funding, data, and decision rights are distributed and transparent—not captured by single entities or platforms.< / p >
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< hr / >
< h2 id = "blueprint-for-a-new-kind-of-organization" > < span class = "twemoji" > < svg xmlns = "http://www.w3.org/2000/svg" viewBox = "0 0 24 24" > < path d = "M21 16.5c0 .38-.21.71-.53.88l-7.9 4.44c-.16.12-.36.18-.57.18s-.41-.06-.57-.18l-7.9-4.44A.99.99 0 0 1 3 16.5v-9c0-.38.21-.71.53-.88l7.9-4.44c.16-.12.36-.18.57-.18s.41.06.57.18l7.9 4.44c.32.17.53.5.53.88zM12 4.15 6.04 7.5 12 10.85l5.96-3.35zM5 15.91l6 3.38v-6.71L5 9.21zm14 0v-6.7l-6 3.37v6.71z" / > < / svg > < / span > Blueprint for a New Kind of Organization< a class = "headerlink" href = "#blueprint-for-a-new-kind-of-organization" title = "Permanent link" > ¶ < / a > < / h2 >
< p > In summary:< br / >
To realign our systems with societal and planetary needs, we hypothesize that a new kind of organization—one that rewires ownership, technical design, and external relationships—can transform collective intent into real progress.< / p >
< div class = "admonition note" >
< p class = "admonition-title" > What's Next?< / p >
< p > The next section documents how we are testing these hypotheses through the Smartup Zero experiment, step by step.< / p >
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< p > < a class = "md-button md-button--primary" href = "experiment-blueprint.md" > < span class = "twemoji" > < svg xmlns = "http://www.w3.org/2000/svg" viewBox = "0 0 24 24" > < path d = "M4 15V9h8V4.16L19.84 12 12 19.84V15z" / > < / svg > < / span > Dive into the Smartup Blueprint< / a > < / p >
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2025-07-07
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