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title: The System Change Marketplace
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  <h1> BING! YOU ARRIVED AT 0_TIMELINE
  <h2>Here we don’t accept our reality but seek to alter it.</h1>
  <p>The clock is ticking. The systems we rely on are not solving the world's most critical problems fast enough. We need a new engine for change.</p>
  <p>0_timeline is that engine. A place to build a better reality.</p>
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### The Observation: A Global Promise, A Stalled Reality

In 2015, the world agreed on a plan: the 17 Sustainable Development Goals (SDGs). It was a historic commitment to end poverty, protect the planet, and build a just society by 2030.

But we are not on track. The traditional models for innovation, optimized for profit over public good, are failing to deliver the tools we need.

### The Hypothesis: A New Kind of Company

What if we could change mindsets by changing toolsets? This is the **Smartup Hypothesis**.

It defines a new model for building technology—one based on radical transparency and collective power.

!!! abstract "The Smartup Model"
    A Smartup is a mission-driven company built on three pillars:

    *   **Co-Ownership:** 1 person = 1 vote. Democratic control.
    *   **Co-Workmanship:** Financial reward is meritocratic, based on verifiable contributions.
    *   **Co-Governance:** All decisions are made transparently, by the collective.

**0_timeline is the marketplace where these Smartups are born.** Scientists and experts define the problems our world faces (the demand). We, the people, provide the solutions (the supply).

### The Experiment: Smartup Zero is Live

A hypothesis must be tested. **Smartup Zero is that test.** It is the first Smartup, Patient Zero, created to prove this model can work.

Our mission is to build **ONLIFE**: a decentralized emergency communication network that works when all others fail. A tool for resilience, not for profit.

### Your Role: You Are The Supply Side

This entire system is designed for you to take an active role. You are not a user; you are a co-creator. At 0_timeline, there are two ways to build a better future:

| Create | Partake |
| :--- | :--- |
| **Submit a solution.** Have an idea for a new tool that can tackle one of the SDGs? Propose it and start a new Smartup. | **Join a mission.** Lend your skills, knowledge, and time to an existing Smartup. Help build a solution you believe in. |

**Smartup Zero is building now, and we need you.** This is your invitation to help create the good side of history.

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[Join the Smartup Zero Experiment](smartup-zero/4_roles.md){ .md-button .md-button--primary }
[Explore the Full Blueprint](0_timeline/the-smartup-hypothesis.md){ .md-button }
